In recent posts, I have written about a productivity framework and the time management skills business owners need to survive and prosper. Today, I cover productivity tools I have found invaluable to help cope with the demands of running a…
Today’s business owners, need exceptional time management skills to survive and prosper. Competition, accelerating change, customer and employee expectations and the sheer volume of information create a maelstrom that can easily lead to a loss of focus and overwhelm. The…
Are you a business owner struggling to find the time to do all that is needed? Does it seem you and your team are expected to do more, for less, in a shorter timeframe? Is the time you have available…
Without a supporting pricing story a product or service becomes a commodity. When that occurs, the end result is a greater focus on price. Many businesses invest a lot of time formulating their pricing strategy. The end price being a…
Truly customer focused businesses maintain their competitive edge by focusing on continuous improvement. However, while at one level continuous improvement is easy to understand, often it is only employed in an ad-hoc way. That is; it is reactive, rather than…
Your business story is a powerful way, but often overlooked resource, to increase customer engagement and turbo-charge your marketing. It can be used to engage customers, give them a reason to purchase your product or service instead of the competition…
Lack of confidence is one of the greatest limiting factors in terms of a business reaching its potential. A key mistake I see many people make is confusing a lack of skills with a lack of self worth. For example,…
The D.E.S.C Script, (originally developed by Sharon and Gordon Bower) is a powerful and very practical tool. I’ve used the D.E.S.C Script for many years in situations where I need to communicate assertively and clearly. You can use The D.E.S.C Script…
In todays competitive marketplace, it had never been more important to have a clear point of difference. Something that sets you apart from your competition. You need a reason for customers to choose your product or service and not that…
In today’s fast-paced and competitive world, innovation and insight have never been more critical. While innovation is generally understood, what insight is, and how it works remains a mystery to many. Often, insight is confused with the results of analysis…